On Thursday, October 16th, Ann Arbor was named Michigan’s eCity by Google and independent research firm Ipsos.
First, Google determined the 5 cities in each US state with the highest number of Google AdWords relative to the cities’ populations. Then, a random sample of 51 small- and medium-size businesses were selected from each of the 5 cities. The businesses were evaluated on factors such as the quality of their websites, their blog and social network presence, and eCommerce. At the end of it all, Ann Arbor came out as Michigan’s eCity.
Ann Arbor serves as a prime example of how innovation and growth in e-commerce can successfully contribute to bolstering economic progress and competitiveness, said Emma Ogiemwanye, a representative from Google, in a statement. Google is proud to recognize Ann Arbors accomplishment, and the role it plays in creating Michigan jobs.